Every business owner knows the crushing cost of a missed phone call. Whether it is an urgent client inquiry during a chaotic lunch rush or a high-value booking slipping through the cracks after 5:00 PM, lost calls translate directly to lost revenue. For years, small and medium-sized enterprises (SMEs) faced an unfair trade-off: either burn capital hiring full-time front-desk staff or watch potential customers dial a competitor.

Enter MORE Workforce, a pioneering artificial intelligence venture launched by Jamaican innovators Burchell Gordon and Bevon King. Operating out of Miami and Kingston as a subsidiary of Rio Cobre Holdings, these founders are disrupting traditional business operations by allowing companies to rent fully customized AI “digital employees” starting at just US$149 a month.

Optimized for high search visibility, this article explores how this innovative startup is transforming customer service, the mechanics of renting an AI receptionist, and what the future holds for automated workforce solutions.

Meet the Visionaries Behind MORE Workforce

The leadership team behind MORE Workforce brings a powerhouse blend of advanced artificial intelligence engineering and global enterprise strategy:

 Bevon King (CTO):

A visionary technologist who won the 2017 Google Global Impact Challenge Caribbean and advanced through Singularity University’s prestigious Global Solutions Program at NASA Ames Research Park. King engineers the sophisticated AI models powering these digital hires.

 Burchell Gordon (CEO):

A seasoned marketing, communications, and business strategist with over a decade of experience managing high-level initiatives involving Microsoft, Hewlett Packard Enterprise, and the United Nations. Gordon also studied AI for government at Oxford University’s Saïd Business School.

Together, the duo launched MORE Workforce to eliminate the grueling compromise business owners face between scaling operations and affording reliable administrative support.

How AI Digital Employees Work: Features and Capabilities

Unlike rigid, outdated interactive voice response (IVR) systems that frustrate callers with endless loops of “press one for sales,” MORE Workforce introduces dynamic, conversational digital workers equipped with distinct identities.

Each digital hire is assigned a specific role, name, face, and voice—all of which can be fully customized by the business owner. For example:

 Phone Hires: Can handle inbound calls with natural fluency (even offering distinct regional accents, such as a Jamaican accent) and immediately sync appointment bookings directly into Google Calendar or Outlook.

 Video Greeters: Can be deployed via tablets at hotel front desks or retail counters to greet patrons face-to-face.

 Omnichannel Reach: Every digital employee is bilingual, speaking fluent English and Spanish right out of the box.

The AI agents absorb a company’s operational knowledge instantly simply by reading its website and uploaded business documents. They answer incoming inquiries, guide web visitors through live video interactions, and manage schedules seamlessly without requiring coffee breaks or sleep.

Transparent Pricing Plans vs. Traditional Hiring Costs

One of the most refreshing aspects of the MORE Workforce model is upfront pricing transparency—a rarity in the fast-moving tech sector.

 Entry-Level Plan ($149/month): Delivers 400 minutes of talk time (roughly 160 calls).

 Top-Tier Plan ($599/month): Scales up to 2,000 minutes and includes two dedicated AI hires.

 Live Video Add-On: Available for an additional $150 a month.

To put these figures into perspective, the company estimates that hiring a traditional, human front-desk employee averages around $4,600 a month in salary, benefits, and overhead. For bootstrapping startups, local retail shops, and hospitality providers, renting an AI receptionist slashes administrative overhead by over 90%. Businesses can even test out a hire via a free 3-minute trial call directly on their website.

Guardrails, Security, and Compliance:

While automation drives efficiency, MORE Workforce has implemented strict operational boundaries to ensure safety and accountability:

 Defined Limitations: Digital employees cannot execute direct financial transactions or send SMS text messages.

 High-Stakes Oversight: In sensitive industries like healthcare, recruitment, legal claims, and finance, the AI is restricted from making final determinations—the ultimate decision always rests with a human expert.

 Data Ownership: Businesses maintain absolute ownership over every call recording and transcript generated by their digital workforce.

What’s Next for the Caribbean Tech Diaspora

Privately financed and scaling rapidly, MORE Workforce represents a major milestone for Caribbean tech entrepreneurship on the global stage. Following their initial footprint in the United States and the Caribbean, the founders have set their sights on expanding into Canada, the United Kingdom, and Africa.

By combining world-class artificial intelligence engineering with practical solutions for everyday business bottlenecks, Gordon and King are proving that the future of work is not about replacing human ingenuity—it is about empowering businesses to capture every opportunity.

Frequently Asked Questions (FAQs)

1. What is MORE Workforce, and what do they offer?

MORE Workforce is an AI-powered startup that lets businesses rent custom digital employees—such as phone receptionists, video greeters, and customer support agents—starting at $149 a month.

2. How much does a rented AI receptionist cost?

Pricing starts at US\bm{149 per month for the entry-level plan (covering 400 minutes or roughly 160 calls), scaling up to US}599 per month for higher-volume tiers. Adding live video greeter capabilities costs an additional US$150 monthly.

3. Can the AI receptionist book appointments into my calendar?

Yes. The digital employees integrate directly with scheduling tools like Google Calendar and Outlook to book client appointments in real time during conversations.

4. Do the AI employees speak languages other than English?

Yes, every digital hire comes equipped to communicate fluently in both English and Spanish, and businesses can even customize accents and personas.

5. Can the AI handle sensitive tasks like payments or medical decisions?

No. To maintain security and compliance, MORE Workforce restricts its AI agents from processing payments or sending text messages. In regulated sectors like healthcare and finance, final decisions are strictly reserved for human staff.